Training games

Taking the company message outside

Training games need not be restricted to staff training; games made publically available can and are used for other agendas such as delivering messages related to marketing, company USPs, corporate values, and many more. The computer gamer community is very diverse, so the port is able to communicate with a broader target group, where secondary agendas could be equally important in the game applications.

Another usage of training games is for inductions and skill assessments. The airport industry is already using safety and security induction movies and skill assessments for issuing and renewing personal access cards to airport and airline employees as well as visitors. These ‘games’ bear little similarity to normal games but are rather interactive quizzes and are a cost effective way of training hundreds of employees annually. Our own game and animation team is working on similar interactive quizzes with lessons learned from airports.

One resource and cost efficient solution for ports is to make certain training games and induction movies available online for employees. Obvious candidates could be training games for learning the company’s Occupational Health and Safety (OHS) regulations, Port Security regulations, and Standard Operating Procedures (SOPs). The goal is to launch and carry out training of large employee groups efficiently at low cost, and to enable employees to take the training courses any time it is convenient for them.

A final usage of training games that is worth mentioning is that training games and interactive quizzes can be incorporated into traditional classroom- and instructor-led training, in connection with training of operations, technical, and administrative staff.