Michelin

Michelin

Before consumer goods reach customers, they travel thousands of miles, from the factories where they are manufactured, to the ships and planes that transport them between countries, to finally reach stores where customers make their purchase.

This journey, which stretches over weeks and long distances, requires a wide range of vehicles, most of which are using tires to transfer engine power to the ground in order to move the goods.

Here’s the potential trip a new bike purchase could be making from the factory to the end customer: