Making container tracking easier than ordering a pizza

With over 1.5 million containers now equipped with real-time tracking devices, Hapag-Lloyd leverages HERE Tracking’s AI-powered Estimated Time of Arrival (ETA) predictions to streamline inland and cross-network logistics.

“As the first carrier to offer real-time container visibility, Hapag-Lloyd is thrilled to enhance ETA predictions with HERE’s technology,” said Patrick Briest, Head of Network & Operations IT Products at Hapag-Lloyd.

“Our collaboration allows us to predict container locations across any transport mode, in any country, significantly boosting our operational planning and delivering unmatched accuracy for customers.”

Precise ETAs

Historically, without access to detailed location data, logistics leaders have said that tracking an intermodal container has been one of their toughest challenges.

With disruptions in the supply chain industry highlighting the need for real-time data, HERE’s advanced tracking capabilities empower Hapag-Lloyd to provide precise ETAs across rail, barge and truck networks, enhancing both port efficiency and customer satisfaction.

The rollout of HERE’s AI-powered solution is set to encompass Hapag-Lloyd’s entire container fleet by early next year.

HERE Tracking also supports end-to-end visibility with geofencing for smart alerts, customisable notifications and detailed post-trip analytics, enabling better planning and decision-making for supply chain managers.

Delivered via an API, HERE’s solution integrates seamlessly with Hapag-Lloyd’s existing software, providing flexible and secure data management.